ICAST 2020

© 2020 Pure Fishing, Inc. © 2020 Pure Fishi g, Inc.

Now waving white is not a sign of submission. Now waving white is not a sign of submission.

Introducing the powerful white rod that has fish waving white flags. The new Veritas ® rods are designed with Powerlux ™ 100 blanks, delivering a 15% stronger and 5% lighter rod*, while maintaining sensitivity and balance. A new, ergonomically designed reel seat helps you stay comfortable cast after cast. Introducing the powerful white rod that has fish waving white flags. The new Veritas ® rods are designed with Powerlux ™ 100 blanks, delivering a 15% stronger and 5% lighter rod*, hile maintaining sensitivity and balance. A new, ergonomically designed reel seat helps you stay comfortable cast after cast. *Strength test results are on average, based on controlled lab testing, compared to identically constructed Veritas rods without Powerlux ® resin. Weight reduction is on average, based on controlled lab setting, compared to prior generation Veritas rods without Powerlux ® resin. Results may vary. *Strength test results are on average, based on controlled lab testing, compared to identically constructed Veritas rods without Powerlux ® resin. Weight reduction is on average, based on controlled lab setting, compared to prior generation Veritas rods without Powerlux ® resin. Results may vary.